Social Media Trends For 2019

Social media marketing is presently in a time of advancement with add-on social media platforms and features. These progressions will create wide range of opportunities in front of online marketers. To grab these opportunities one needs to restore their showcasing strategies with the most recent trends. Through this article, we will delineate the upcoming trends in social media marketing for help you to plan marketing strategies for 2019.

1.Social Listening

Social listening is very much similar to social monitoring. It is the process of tracking conversations around explicit points, catchphrases, expressions, brands or enterprises, and using insights to find opportunities or to create content for the audience. Social listening aimed at customer service and reputation management. This will help marketers to find the target audience who are searching for the similar services they offer. In 2019 more brands will utilize social listening for lead generation and social selling. Recently some specialized tools are developed for social media listening.

2.Augmented Reality

Augmented reality will play a noteworthy job in 2019. In recent years it has actualized in applications like Snap chat, Facebook and so on in little ways. It will help in creating more interactive contents.

The snap chat was among the main social media platform that makes use of AR mixes. In Snap chat, we can build up our own AR focal point. Recently Facebook had announced the introduction of AR ads, which are considered to be a turning point in online advertising.


By 2019 more than 80 percent of content created in Social Media will be videos. A 60-second video will create an impact on 3400 web pages. Videos are the best medium to convey your message with customers. Surveys reveal that audiences are about 10 times more likely to engage, embed, share and comment on video content. So this will definitely affect marketing strategies. Recently corporates like Youtube, Facebook and so forth had launched LiveStreaming options to promote more video contents.


Influencers are individuals having an immense number of followers in their record. Their every post, or video blog, or tweet is promptly seen by a greater number of people than TV ad makers could ever look for after. These influencers get compensated from brands and associations for offering their things to fans. This is called influencer marketing, but one drawback of influencer marketing is you will get low post engagement since these followers have different agendas and opinion. There comes the significance of micro-influencers. Micro-influencers are people who have 10000 to 50000 followers. Micro-influencers have explicit specialty gatherings of people and are profoundly associated with them. Therefore post engagements are high for micro-influencers. Now brands are using micro-influencers to advertise their product. This trend will continue in 2019 also.

5.Instagram stories

Instagram Stories offer social advertisers an incredible chance to achieve a higher number of customers by exploiting one of the quickest developing informal communities. It will help you to reach your product details to more than 300 million active users. A short while ago Instagram had added live streaming in their stories. This will help influencer marketers and brands to promote their products at less cost.

Along with living videos recently Instagram has included interactive polls in their stories. These polls will help you to interact with the audience and hear their thoughts. Marketers can effectively utilize insights to track their target audience and to plan accordingly. The other advantage of Instagram stories is it gives chances to tag and link inside the stories. This feature is currently available to big brands that have more than 10000 followers.

We hope that now you are understandable with upcoming social media marketing trends. But for more viable outcomes, you have to seek the assistance of a social media expert.

For any kind of assistance and services don’t hesitate to contact us on Klientas

What is black hat SEO? Why should we avoid it?

In this advanced world, customary showcasing methods are supplanted by computerized advertising methodologies. Search engine optimization (SEO) is one among them. Through SEO we can enhance SERP positioning of our site in search engines like Google, Bing and so on. This prompted an expansion in the perceivability of our site and pulls in more customers.
Website optimization can be grouped into two classes relying on the strategy and techniques utilized. They are white hat SEO and black hat SEO. White hat SEO is done as long haul speculation. It is performed through keyword research, optimized content writing, backlink creation, directory submission and so on. This is a tedious procedure. We can’t expect a quick outcome from white hat SEO. That is the reason numerous people move to black hat SEO methods which offer outcomes in less time.

What is black hat SEO?
Blackhat SEO systems are usually used to make prompt outcome in short span of time. It is done by manipulating search engines and breaking its rules. That is why black hat SEO can’t be considered as a long haul venture. In a black hat SEO, websites are optimized to search engine bots rather human audience. It may work for a short span of time and after that search engine identifies black hat SEO techniques used and move out your website from ranking. In outrageous cases web blacklist your site from indexing.
Now we can move to some commonly used Black SEO hat techniques

1. Keyword stuffing

It is the most regularly utilized black hat SEO method. Keyword stuffing is alluded as a procedure in which Keywords are habitually utilized everywhere throughout the pages. Are you confused with Key Insertion and Keyword stuffing? Keyword insertion is a methodology used to enhance your site by including significant Keyword. However, in Keyword stuffing individuals use Keywords in irrelevant places over and over. It is against Google rules. You ought to enhance your page with medium Keyword insertion. Keyword stuffing makes terrible user encounter and thusly make drop in SERP positioning.

2. Low-Quality Backlinks.

Backlinks plays a vital job in SERP positioning. Backlinks thus, increment more traffic to your sites. That is the reason why numerous individuals engaged with making low-quality backlinks. There are organizations they will offer backlinks to you. Kindly don’t purchase low-quality backlinks from them. These low-quality backlinks are superfluous and make a negative involvement in your SERP positioning. Google only consider black links from sites having high domain authority. So you should give extra care while generating backlinks to your websites.
3. Cloaking

Cloaking is done by giving different content to search engine and users. Cloaking is generally performed to create activity by deluding people. This makes terrible user involvement in your site. Nowadays search engines turn out to be a lot more astute; they will effortlessly recognize cloaking and once in a while it can prompt prohibiting of your site. You should use original content to both websites and search engines.

4. Private Blog systems (PBN)

PBN is another type of link farm techniques in which low-quality backlinks are created. Here the fundamental site is alluded from various sites that have normal similitudes like comparable content, comparative facilitating, comparative backlink profile and so on. These days identifying PBN is troublesome. But search engines are extremely savvy and they easily find out search engine manipulation. This is presently included inside the black hat SEO strategies. You ought to keep away from PBN for betterness of your site.

5. Social Networking Spam
Many of us believe social media platforms play an important role in organic search results. But this is purely a thoughtless approach. Social media channels are entirely different and they have nothing to do with your SEO. But you cannot forget the fact that effective social media marketing strategies will attract more customers to your website and this, in turn, affect your SERP ranking. But for that you can’t create spams like copy-pasting your URLs and contents under irrelevant areas like comment sections in Facebook, Instagram etc. This will create backlinks but nowadays Google is smart enough to detect these kinds of manipulation and clearly cut your SERP ranking.
We hope that now you are understandable with black SEO hat techniques commonly used by agencies to grab your money. If you want genuine white hat SEO services CONTACT US AT @KLIENTAS